fbpx

DIGITAL MARKETING SERVICE


Home / Service Details

We are living in an era of digital disruption where techniques like Google analytics, Tag management, agile paid conversion optimisation, Google AdWords, mobile search advertising and Facebook Ads are seeping their way into B2B and B2C companies. With over trillions companies trying to strengthen their footprints on the fiercely competitive digital world globally, it is not surprising that a large percentage of businesses are now relying on Digital Marketing companies to achieve a significant ROI at a minimum, along with unlimited opportunities to grow leads and revenue. A good digital marketing strategy is a game changer in times of digital disruption. It makes a big difference delivered through strategic execution of a smart growth approach toward digital transformation. This enhances the operational efficiency, encourages customer interactivity, harness exponential growth and increases online sales. XperIT Digital Solutions, the most trusted Digital Marketing Company Canberra truly understands the key to successful digital transformation lies in a smart intersection of “People, process and technology” to unlock the exponential growth. 

SEO – Search Engine Optimisation (SEO) is an umbrella for a set of online and offline marketing techniques that millions of businesses have already embraced in order to connect with their prospective audience. Right from a website development itself to site structure, the number of techniques and methods are used to optimise the website performance to achieve higher search engine results pages organically on different major search engines.

Paid Advertising – As the name describes itself, Paid advertising is an effective subset of the Search Engine Marketing (SEM) technique that plays a vital role in generating higher traffic to a website and make it genuinely more visible to the audience by featuring catchy paid advertisements on search engines. It is a simple process of spending money to gain the site traffic and conversion rates.

Content Marketing – A strategic way of distributing the most relevant content to the right audience online at the right time. Content marketing is an effective long-term internet marketing strategy of creating and publishing high-quality in the forms of infographics, podcasts, webpages, videos and whitepapers to generate awareness of businesses and persuade clearly defined audiences to make their decision during an extensive sales cycle.

Social Media Optimisation- Social Media Optimization or SMO as it is popularly known, is a highly efficient online marketing strategy to reach the maximum potential customers at scale through different active social media platforms like Facebook, LinkedIn, Instagram, Youtube and GooglePlus to gain high organic traffic and more conversion rates. Implementing a great social media marketing plan helps in building the wealth of brand awareness and a business gets maximum visibility over the competitors.

Digital Reputation Management – Leverage this cutting-edge strategy to effectively transform and digitize your online business presence in the highly competitive market. With the strategic execution of different innovative online reputation management strategies, the businesses are able to build trust among the potential audience and unlock an exponential growth.

Social Media Ads – When it comes to increasing website traffic and online visibility instantly, there is nothing better than social media ads that allow maximum targeting and retargeting. Placing catchy business advertisements on social media sites like Facebook, Twitter and LinkedIn will make a business more recognizable by connecting with the potential customers and prospects.